Australian celebrities join forces to combat racism in new campaign

DoMore Anti Racism CampaignHugh Jackman, Margot Robbie, Nick Kyrgios, Ben Simmons and Sam Kerr are among the Australian celebrities featured in the new DoMore anti-racism campaign. #DoMore is a call to action for Australians wanting to be more informed, more educated, and more engaged in challenging racism. The #DoMore Project will use the stories of Australians of all backgrounds to challenge existing beliefs and raise awareness of the impact of racism. By understanding how we can all do more, we’ll help create an equal future for all Australians.

The death of George Floyd, a Black man who died at the hands of Minneapolis police officers, sparked global protests in support of the Black Lives Matter movement, and opened up a wider discussion here in Australia about the systematic racism that’s so deeply ingrained in our society.

Now, as a way of keeping the conversation going Down Under, the #DoMore initiative is calling for Australians of all backgrounds to become more informed, more educated, and more engaged in challenging racism.

Led by a number of influential and culturally diverse Aussie athletes, artists, and actors including NBA star Ben Simmons, Olympian Morgan Mitchell, Paralympian Dylan Alcott, and actors Miranda Tapsell and Margot Robbie, DoMore ( ) is encouraging people to listen, to challenge their existing beliefs on racism and learn from the experiences of non-White people. It’s not enough to just not be racist anymore, we need to be anti-racist and we need to be better allies.

To support that, the team behind DoMore has created a range of resources on becoming better allies including reading material around the history of our First Nations people, addressing and acknowledging our own unconscious bias’ and ways to interrupt and talk about racism.

You can find those important resources here.

To launch the project, DoMore released a powerful video featuring all their ambassadors speaking about the importance of anti-racism, including these important words from Marinda and Margot, “Everyone is starting to see the cracks in structures built across the world,” said Miranda.



“There’s so much we can do, because it’s not enough to be not racist, we must be anti-racist,” said Margot.

“[Anti-racist is] not a label, that’s a mindset that we need to practise every day. And every day is an opportunity to do more, every day is an opportunity to put your hand up and be present and hold yourself accountable.”

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DoMore Anti Racism Campaign